Subliminal learning achieved notoriety back in 1957, when James Vicary claimed moviegoers could be induced to buy popcorn and Coca-Cola through the use of messages that flashed on the screen too quickly to be seen. The claim was later shown to be false, but though the idea that people can be brainwashed by the use of such techniques has been disproven (there was quite a bit of hysteria about the notion at the time), that doesn’t mean the idea of subliminal learning is crazy.
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I was listening on my walk today to an interview with Edward Tufte, the celebrated guru of data visualization. He said something I took particular note of, concerning the benefits of concentrating on what you’re seeing, without any other distractions, external or internal. He spoke of his experience of being out walking one day with a friend, in a natural environment, and what it was like to just sit down for some minutes, not talking, in a very quiet place, just looking at the scene.
Does emotion help us remember? That's not an easy question to answer, which is unsurprising when you consider the complexities of emotion.
First of all, there are two, quite different, elements to this question. The first concerns the emotional content of the information you want to remember. The second concerns the effect of your emotional state on your learning and remembering.
The effect of emotional content
It does seem clear that, as a general rule, we remember emotionally charged events better than boring ones.
One of my perennial themes is the importance of practice, and in the context of developing expertise, I have talked of ‘deliberate practice’ (a concept articulated by the well-known expertise researcher K. Anders Ericsson). A new paper in the journal Psychology of Music reports on an interesting study that shows how the attributes of music practice change as music students develop in expertise. Music is probably the most studied domain in expertise research, but I think we can gain some general insight from this analysis. Here’s a summary of the findings.
What are external memory aids?
External memory aids include such strategies as:
Most cognitive processes decline with age
It does appear that most component processes of cognition decline with advanced age if the difficulty level is sufficiently high. For example, the following processes have all shown age effects:
This post is the fourth and last part in a four-part series on how education delivery is changing, and the set of literacies required in today’s world. Part 1 looked at textbooks; Part 2 at direct instruction/lecturing; Part 3 at computer learning.. This post looks at learning models and types of literacy.
Literacy. What does it mean?
A Scientific American article talks about a finding that refines a widely-reported association between self-regulation and academic achievement. This association relates to the famous ‘marshmallow test’, in which young children were left alone with a marshmallow, having been told that if they could hold off eating it until the researcher returns, they would get two marshmallows.
Brain tissue is divided into two types: gray matter and white matter. These names derive very simply from their appearance to the naked eye. Gray matter is made up of the cell bodies of nerve cells. White matter is made up of the long filaments that extend from the cell bodies - the "telephone wires" of the neuronal network, transmitting the electrical signals that carry the messages between neurons.
The volume of gray matter tissue - a measure you will see cited in various reports - is a measure of the density of brain cells in a particular region.
I recently reported on a finding that memories are stronger when the pattern of brain activity is more closely matched on each repetition, a finding that might appear to challenge the long-standing belief that it’s better to learn in different contexts. Because these two theories are very important for effective learning and remembering, I want to talk more about this question of encoding variability, and how both theories can be true.